Trade Marketeer Iberia Food

As a Trade Marketeer Iberia, you will expand Lamb Weston’s market share and brand awareness in the Foodservice segments in Spain & Portugal by developing, driving and implementing marketing solutions leveraging push & pull strategy. These activities will be in line with the corporate brand and marketing strategies and with the country route to market

You will become part of the Marketing team EMEA. In this role you report to the channel Markteer Food Service. This role is remote, based in Barcelona or Madrid.

What do you do?

• Contribute to the long term Route to market strategy and develops the initiatives in the focus segments
• Support the country sales manager in developing the country’s Annual Operating Plan
• Identify areas of opportunity to further improve customer engagement in the channel across regions
• Stay current on market trends, industry standards and competitor activities
• Utilize data and consumer insights to provide recommendations to drive category growth and market share
• Support the country sales manager in performing business reviews and provide improvements based on market insights
• Build customer engagement and loyalty through developing activation campaigns (multichannel)
• Build local network with marketing- and PR agencies and relevant Foodservice related organizations
• Develop marketing communication instruments to enable and equip country sales to practice consultative selling
• Manage trade shows and other promotional events in sync with commercial plans and core guidelines
• Ensure aligned timing of launches and campaigns towards customers and the sales team
• Create, manage and control distribution of content across communication channels and digital platforms within the country in sync with brand marketing and core.
• Provide excellent marketing service to our key customers to ensure customer satisfaction and retention.

What do you bring?

• At least a Bachelor Degree in with specialisation in Marketing or Marketing Communication
• Experience of launching new products and services
• A minimum of 5 years of marketing experience within the Foodservice
• Strong analytical skills and are comfortable dealing with numerical data
• Spanish mother tongue, fluency in English, Portuguese is a plus
• Preferred city of residence:, Madrid or Barcelona
• Travel within Spain is required – flexibility is essential

Interested? 

If you are interested in this position and joining a fast-growing, ambitious and sustainable company please click on the ‘Send application’ button and apply! For more information about this position please contact Suzanne Koetsheid by e-mail: suzannekoetsheid@lambweston.eu

We offer you a challenging job in a dynamic and growing organization in the food industry. We challenge you to grow in the same way as our company, where development is key. We thrive in a culture defined by our values: Integrity, Teamwork, Inclusion, Drive for Results and Empowerment. As we say at Lamb Weston EMEA, when we see a potato, we see opportunities. What opportunities do you see?